Branché

Branché Foston is a brand partnership and community engagement leader with 12+ years building cross-functional campaigns, partner ecosystems, and cultural programming for global brands including Nike, REI, Foot Locker, Gatorade, and Walmart.

Expertise

Her career spans brand strategy, integrated marketing, influencer and talent partnerships, and experiential with a consistent through line, translating complex initiatives into clear narratives and building consumer and community trust. She brings particular depth in women's content, programming, and community building, with a specific focus on multicultural audiences and the beauty, wellness, and lifestyle brands that serve them. Over the past decade, she has nurtured relationships across brand partners, talent, and consumer audiences alike.

Founder, The Honey Block

As Founder of The Honey Block, a women's wellness and sport media company and collective based in Los Angeles, Branché leads brand strategy, partnerships, and community programming for a highly engaged audience at the intersection of fitness, culture, and lifestyle. Before that, she spent three years as Senior Social Media and Partnerships Director at Hunker/World of Good Brands, leading integrated influencer and brand campaigns across paid, owned, and earned channels.

She brings the same energy to every room: strategic, collaborative, and deeply invested in building programs that resonate.

Educational Background

• UCLA Anderson School of Management (‘19) MBA Riordan Fellow

• USC Annenberg School for Communication and Journalism
  B.A. in Communication (‘11)

Certifications

• LA Lakers & Boston Celtics Sports Marketing & Partnerships- (‘24) Certification
  

• LVMH Creation & Branding, Retail & Client Experience (‘26)
  Candidate
  

• Google Digital Marketing and E-Commerce (‘26)
  Candidate

Business Achievements

She has been recognized as a:

• 2023 REI Embark Fellow

• 2021 Aerie Change-Maker Fellow

• 2020 Pledge LA x GRID 110 Inaugural Fellow

further solidifying her commitment to excellence and innovation in her field.

Find her on Instagram, and contact her at: branche@thehoneyblock.com